Rabbitmq user missing

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From the install file
rabbitmqctl list_vhosts | grep -w “^${RABBITMQ_VHOST}$” > /dev/null
verbose "\n * Creating RabbitMQ user ${RABBITMQ_USER}…"
rabbitmqctl add_vhost ${RABBITMQ_VHOST}
rabbitmqctl add_user ${RABBITMQ_USER} ${RABBITMQ_PASSWORD}
verbose "\nRabbitMQ user already exists, skipping creation"
verbose “\n * Setting RabbitMQ user permissions…”
#loudCmd "rabbitmqctl set_permissions -p ${RABBITMQ_VHOST} ${RABBITMQ_USER} “$EXCHANGES” “$EXCHANGES” “$EXCHANGES”"
loudCmd “rabbitmqctl set_permissions -p ${RABBITMQ_VHOST} ${RABBITMQ_USER} .* .* .*”